WHAT IS THE COLOR OF...

Free Download on the App Store!

MAKE ABSTRACT ART ON INSTAGRAM

What is the color of happiness? Now you have an objective answer with 'The Color Of' app. When you search for something, the app will grab pictures from Instagram and overlap them to form an abstract image with a dominant color, which you can share on Facebook and Twitter, save as your phone's wallpaper, or even send as a postcard. You can even explore the creations of other users.

'The Color Of' project adds on to the emerging field of new media and data art, where the work goes beyond a static medium by co-creating an art piece together with the user, the photo community and their ever-changing data. As a mobile app, users now have a piece of the project with them for an extended art experience anywhere and anytime.

From its creation till today, thecolorof.com web experiment has over 300,000 visits. Since thecolorof.com began tracking images created by its users 3 months ago, over 20 000 images have been created.

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THE COLOR OF APP IS FEATURED ON

Free Download on the App Store